Greener Solutions at Trade Show

Trusted UK Masterbatch manufacturer, Broadway, is excited to announce their presence as an exhibitor next month at K2025 – The World’s No. 1 Trade Fair for Plastics and Rubber, taking place from 8th – 15th October at Messe Düsseldorf, Germany.

Exhibiting at K for the first time in their near 30 year history, Broadway will be showcasing its colouring expertise and latest material innovations, from within the British Plastics Federation Pavilion (Hall 5 – British Village, Stand A28).

Employees from Broadway’s Sales and Technical teams will be available throughout the fair:

  • João Carrasco – Business Development Manager, Europe (8th – 15th Oct)
  • Alexander Harvey – Sales Director (9th – 14th Oct)
  • Joe Allen – UK Sales Manager (13th – 15th Oct)
  • Zoe Pearson – R&D Scientist / Regulatory Advisor (9th – 10th Oct)
  • Stephen Rayner – Technical Director (9th – 14th Oct)
  • Ben Wilson – QC Supervisor & Colourist (9th – 10th Oct)

K 2025 employees attending

Broadway will spotlight its Greener Solutions portfolio, developed to reduce the environmental impact of plastic products and plastic manufacturing through the following benefits:

  • Product lightweighting
  • Improved recyclability
  • Reductions in oil-based plastics
  • Production efficiency and energy savings
  • Extended product lifespan
  • Solutions to facilitate the use of recycled plastics

Alongside this, the Broadway team will be discussing their technical expertise in colour matching, special effects and the development of customised masterbatches and compounds. They’ll also showcase their extensive + performance range of additives, which includes their popular MasterFoam and GrapheneXcel products.

Broadway’s reputation is built on high-quality materials, expert technical support, and reliable, attentive service. With a call off service and hassle-free DDP deliveries across Europe, Broadway ensures their growing customer base in the European mainland receives the materials they need, when they need them.

“We’re honoured to be present at Europe’s largest and most prestigious plastics event,” said Alexander Harvey, Sales Director at Broadway. “K2025 offers a unique opportunity to deepen existing relationships and forge new partnerships. We have ambition to grow our presence and sales across strategic European territories and K2025 provides a springboard for us to showcase our expertise in high-performance masterbatch and compound solutions.”

Broadway invites attendees to arrange meetings in advance by emailing sales@broadwaycolours.com or by calling +44 (0)1986 875 100.

About Broadway
Broadway is a leading UK-based manufacturer of colour and additive masterbatches, custom compounds and niche materials for plastic manufacturing. Broadway is renowned for technological innovation, environmental responsibility, and exceptional customer service. Broadway supports plastic manufacturers across Europe with custom colours, tailored additive solutions and materials to reduce total costs and environmental impact.