ManCave Natural Grooming Range

Broadway Colours were approached to help define the image of the latest range of products from ManCave Natural Grooming. To ensure that the colours were right, Alex Grogan, one of the Directors, was invited on site to make use of our extensive on-site colour matching facilities.

When a customer is invited on site, they are met with a warm greeting and shown to the comfort of our Board Room, with state of the art facilities. After introductions are made with the Laboratory staff, we discuss the brief and inform the customer how the match(es) will proceed. The Laboratory staff attendee then proceeds to the Laboratory to carry out the match to the customer’s requirements.

Our laboratory is equipped with the most up to date technology, enabling us to respond rapidly to your colour matching and production requirements. Broadway Colours have invested in the latest twin screw extruders giving superior dispersion of the pigments, rapid changeover from one colour to another and consistent quality.

Once the first attempt at the match is completed, it is presented to the customer in our light cabinet. We have a light cabinet in our Board Room, so that the colour can be viewed under the required light source. In our light cabinet are various demonstration plaques showing things such as extreme metamerism and lamination, along with the latest Pantone books. If any adjustments are required, the Laboratory staff carry them out and repeat the process until a satisfactory result is achieved. Once the colour is approved the customer is asked if they require sample masterbatch, which can be delivered to them within 3 working days of the match.

Alex Grogan from ManCave Natural Grooming said “We had the pleasure of working with Broadway to produce two colours for our new range of natural grooming products last year. This creative process involved trialling and testing an array of colours which were developed through conceptual programs and sampling. Our goal of creating a rustic black and an alpine brown to mix across the range of tubes was achieved with great success. We studied many different variations of colours before settling as we believed the creative approach to this was key for communicating our brand message.”

ManCave Natural Grooming produce a range of male grooming products that are skin friendly and free from Animal Cruelty. The range currently consists of a Moisturiser, Facewash, Caffeine Shampoo, Shower Gel and Deodorant. ManCave products are now available in selected Sainsbury’s stores and online from the ManCave Store.

Alex Grogan also said “Following the great results of Broadway’s production and our launch in December last year, we will continue to work together on new projects for the ManCave range.”

Our Sales Manager, Chris Gramlick said “I’m very proud to be able to offer the opportunity for customers to match their colours on our site. Being able to match on-site means that the customer can get the result they want there and then, but it can also give them a more visual demonstration as to what we can do for them. I can also say with full confidence that we get 100% customer satisfaction every time. I can honestly say that we have never had a customer back to do the same match twice.”

To book your own on-site match, please contact us on 01986 875 100, or contact us on our website.

See you soon.